Cookie policy

Who are we?

The Woodland Trust is the UK’s largest woodland conservation charity and our registered charity numbers are 294344 in England and Wales, and SC038885 in Scotland. Our charity is also registered in England and Wales as a company limited by guarantee under number 1982873.

In this policy ‘we’ means both the charity and its subsidiary trading on its behalf, Woodland Trust (Enterprises) Limited, registered in England (No. 2296645), a wholly owned subsidiary of the Woodland Trust. Registered office: Kempton Way, Grantham, Lincolnshire, NG31 6LL.

What are cookies?

A cookie is a small text file which is placed onto your device (e.g. computer, smartphone or other electronic device) when you use our website. We use cookies on our website and these help us recognise you and your device and store some information about your preferences or past actions.

Essential or 'strictly necessary’ cookies allow you to move around our website and use its features and/or services. These cookies always need to be on as they help to make our website work. Essential cookies are a site’s basic form of memory, so they do things like remember if you are logged in to a part of the website.

You can set your browser not to accept cookies and the websites below tell you how to remove cookies from your browser. However, some of our website features may not function as a result.

Our use of cookies

We use cookies on this website to:

• recognise when you visit this website (this speeds up your access to the website as you do not have to log in each time)
• obtain information about your preferences and use of our website
• keep track of the items stored in your shopping basket and take you through the checkout process
• carry out research and statistical analysis to help improve our content, products and services, and to help us better understand our users’ requirements
• target our marketing and advertising campaigns (and those of our partners) more effectively by providing interest-based advertisements that are personalised to your interests
• make your online experience more efficient and enjoyable.

For further information on cookies generally visit the AboutCookies or All About Cookies websites.

Types of cookies

A visit to a page of the Woodland Trust website may generate the following types of cookie:

• Session cookies
  These allow our website to link your actions during a particular browser session. These expire each time you close your browser and do not remain on your device afterwards. We do not collect personal data from session cookies.
• Persistent cookies
  These are stored on your device in between browser sessions and allow your preferences or actions across our website to be remembered. These will remain on your device until they expire, or you delete them from your cache.

Additionally, the cookies that we place on your device may also be:

• Strictly necessary cookies
  These are essential for you to be able to navigate our website and use its features. Without these cookies, the services you have asked for could not be provided.
• Performance cookies
  These collect information about how you use our website, e.g. which pages you go to most often. These cookies do not collect personally identifiable information about you. All information collected by these cookies is aggregated and anonymous, and is only used to improve how our website works.
• Functionality cookies
  These allow our website to remember the choices you make (such as your username, language, last action and search preferences) and provide enhanced, more personal features. The information collected by these cookies is anonymous and cannot track your browsing activity on other websites.
• Targeting cookies (third-party cookies and cookies used for advertising)
  Targeting cookies are used to deliver adverts more relevant to you and your interests. They are also used to limit the number of times you see an advertisement on our website and help measure the effectiveness of the advertising campaign. These may also be used to choose the advertisements which are displayed to you on our website and other websites.

Third-party cookies

Third-party cookies are generated and placed on the user’s device by a different website other than the one the user is visiting. They are created when a user visits a website that includes elements from other sites, such as third-party images or ads. If a server hosting one of these elements responds to the request by setting a cookie, that cookie is stored on the user’s browser.

Metadata

Metadata is information that describes or provides context about other data. It helps us understand basic details about how information is used and managed. At the Trust, we may use metadata to record information such as:

• when data was created
• the purpose for which it was created
• the date and time the data was generated.

This type of information helps us manage our systems effectively. It does not usually include the content of communications. For more information, please read the section entitled 'which cookies do we use?'.

Use of social media and Meta platforms

We use social media platforms such as Facebook, Instagram and YouTube, which are provided by Meta Platforms, Inc. These platforms collect metadata when you interact with them, including information about your device, interactions and usage patterns.

Meta operates a number of related companies ('Meta Companies'). These companies may share information with each other to help operate, deliver, improve, personalise, support, and promote their services and products. Further details about how Meta collects and uses information are available in Meta’s own privacy policy.

Use of Instant Messaging Services

In some circumstances, we may use instant messaging services (such as WhatsApp) to communicate. WhatsApp also collects metadata, including information about who you communicate with, when messages are sent or received, and device–related information. The content of messages is protected by end–to–end encryption. However, metadata may still be processed by the service provider.

Your choice and control

You can control how metadata is collected about you by adjusting your cookie settings in your browser and by reviewing the privacy and settings options provided by each social media or instant messaging platform you use. Each service explains how you can manage your preferences and exercise your data protection rights.

Which cookies do we use?

The list below outlines the purpose of each of the cookies we use on our websites and gives links to the privacy policies of any third parties involved. Please note that third parties may store or process data differently than we do as stated in this policy.

Cookie: __cf_bm
Cookie type: essential / strictly necessary
Cookie duration: 1 hour
Cookie purpose: this cookie, set by Cloudflare, is used to support Cloudflare Bot Management.
Policy location: Cloudflare privacy policy

Cookie: MUID
Cookie type: essential / strictly necessary
Cookie duration: 1 year 24 days
Cookie purpose: Bing sets this cookie to recognise unique web browsers visiting Microsoft sites. This cookie is used for advertising, site analytics and other operations.
Policy location: Microsoft privacy statement

Cookie: ANONCHK
Cookie type: essential / strictly necessary
Cookie duration: 10 minutes
Cookie purpose: the ANONCHK cookie, set by Bing, is used to store a user's session ID and verify ads' clicks on the Bing search engine. The cookie helps in reporting and personalization as well.
Policy location: Microsoft privacy statement

Cookie: MR
Cookie type: essential / strictly necessary
Cookie duration: 7 days
Cookie purpose: this cookie, set by Bing, is used to collect user information for analytics purposes.
Policy location: Microsoft privacy statement

Cookie: _uetsid
Cookie type: essential / strictly necessary
Cookie duration: 1 day
Cookie purpose: Bing Ads sets this cookie to engage with a user that has previously visited the website.
Policy location: Microsoft privacy statement

Cookie: _uetvid
Cookie type: essential / strictly necessary
Cookie duration: 1 year 24 days
Cookie purpose: Bing Ads sets this cookie to engage with a user that has previously visited the website.
Policy location: Microsoft privacy statement

Cookie: SRM_B
Cookie type: essential / strictly necessary
Cookie duration: 1 year 24 days
Cookie purpose: this cookie identifies unique web browsers visiting Microsoft sites. These cookies are used for advertising, site analytics, and other operational purposes.
Policy location: Microsoft privacy statement

Cookie: .Nop.Customer
Cookie type: essential / strictly necessary
Cookie duration: 1 year
Cookie purpose: the .Nop.Customer cookie is used to identify guest customers in the nopCommerce platform. It is a First Party Cookie and is found on multiple websites indicating its widespread use across various platforms.
Policy location: nopCommerce GDPR settings

Cookie: .Nop.Culture
Cookie type: essential / strictly necessary
Cookie duration: 1 year
Cookie purpose: the .Nop.Culture cookie is used to identify guest customers in the nopCommerce ecosystem. It is a First Party Cookie and is found on multiple websites indicating its widespread use across various platforms.
Policy location: nopCommerce GDPR settings

Cookie: .Nop.Antiforgery
Cookie type: essential / strictly necessary
Cookie duration: session
Cookie purpose: this cookie is a security feature in ASP.NET Core that helps prevent Cross-Site Request Forgery attacks. 
Policy location: nopCommerce GDPR settings

Cookie: .Nop.TempData
Cookie type: essential / strictly necessary
Cookie duration: session
Cookie purpose: this cookie is used to store temporary data between requests.
Policy location: nopCommerce GDPR settings

Cookie: ASP.NET_SessionId
Cookie type: essential / strictly necessary
Cookie duration: session
Cookie purpose: issued by Microsoft's ASP.NET application, this cookie stores session data during a user's website visit.
Policy location: HTTP Cookies in ASP.NET Web API

Cookie: rc::a
Cookie type: essential / strictly necessary
Cookie duration: never expires
Cookie purpose: this cookie is set by the Google recaptcha service to identify bots to protect the website against malicious spam attacks.
Policy location: Google privacy policy

Cookie: rc::c
Cookie type: essential / strictly necessary
Cookie duration: session
Cookie purpose: this cookie is set by the Google recaptcha service to identify bots to protect the website against malicious spam attacks.
Policy location: Google privacy policy

Cookie: .Nop.RecentlyViewedProducts
Cookie type: essential / strictly necessary
Cookie duration: 10 days
Cookie purpose: this cookie is associated with the plugin used in nonCommerce which allows customers to share their recently viewed products across all browsers and devices. This feature is used to enhance the user experience by providing a digital breadcrumb trail for users, making it easier for them to return to products they have previously viewed. 
Policy location: nopCommerce GDPR settings

Cookie: ARRAffinity
Cookie type: essential / strictly necessary
Cookie duration: session
Cookie purpose: ARRAffinity cookie is set by Azure app service, and allows the service to choose the right instance established by a user to deliver subsequent requests made by that user.
Policy location: Microsoft privacy statement

Cookie: ARRAffinitySameSite
Cookie type: essential / strictly necessary
Cookie duration: session
Cookie purpose: this cookie is set by Windows Azure cloud, and is used for load balancing to make sure the visitor page requests are routed to the same server in any browsing session.
Policy location: Microsoft privacy statement

Cookie: .AspNetCore.Mvc.CookieTempDataProvider
Cookie type: essential / strictly necessary
Cookie duration: session
Cookie purpose: to store data between requests. It’s set by ASP.NET Core.
Policy location: Microsoft Learn CookieTempDataProvider Class

Cookie: .AspNetCore.Antiforgery.*
Cookie type: essential / strictly necessary
Cookie duration: session
Cookie purpose: this cookie is set by Microsoft AspNet for the purpose of anti-forgery protection.
Policy location: Microsoft Learn Prevent Cross-Site Request Forgery (XSRF/CSRF) attacks in ASP.NET Core

Cookie: _vwo*
Cookie type: essential / strictly necessary
Cookie duration: 1 year
Cookie purpose: Visual Website Optimizer (VWO) sets this cookie to calculate unique traffic on a website.
Policy location: VWO privacy policy

Cookie: Assemble_session
Cookie type: essential / strictly necessary
Cookie duration: session
Cookie purpose: we set this cookie to make sure that the basic features of the website work such as applying for a volunteering opportunity.
Policy location: The Access Group privacy notice 

Cookie: XSRF-TOKEN
Cookie type: essential / strictly necessary
Cookie duration: 1 day
Cookie purpose: this cookie enhances visitor browsing security by preventing cross-site request forgery.
Policy location: https://static.parastorage.com/

Cookie: _vis*
Cookie type: essential / strictly necessary
Cookie duration: 3 months 8 days
Cookie purpose: Visual Website Optimizer sets this cookie to track sessions created for a user.
Policy location: Wingify privacy policy

Cookie: _clck
Cookie type: functional
Cookie duration: 1 year
Cookie purpose: Microsoft Clarity sets this cookie to retain the browser's Clarity User ID and settings exclusive to that website. This guarantees that actions taken during subsequent visits to the same website will be linked to the same user ID.
Policy location: Microsoft privacy statement

Cookie: SM
Cookie type: functional
Cookie duration: session 
Cookie purpose: Microsoft Clarity cookie set this cookie for synchronizing the MUID across Microsoft domains.
Policy location: Microsoft privacy statement

Cookie: ytidb::LAST_RESULT_ENTRY_KEY
Cookie type: functional
Cookie duration: never expires 
Cookie purpose: the cookie ytidb::LAST_RESULT_ENTRY_KEY is used by YouTube to store the last search result entry that was clicked by the user. This information is used to improve the user experience by providing more relevant search results in the future.
Policy location: Google privacy policy

Cookie: gardens_d_b_session
Cookie type: functional
Cookie duration: 1 day
Cookie purpose: this cookie allows individuals to view video hosted and tracked by a third party.
Policy location: GardensDB help and FAQs

Cookie: _gcl_au
Cookie type: analytics
Cookie duration: 3 months
Cookie purpose: Google Tag Manager sets the cookie to experiment advertisement efficiency of websites using their services.
Policy location: Google privacy policy

Cookie: _ga_*
Cookie type: analytics
Cookie duration: 1 year, 1 month, 4 days
Cookie purpose: Google Analytics sets this cookie to store and count page views.
Policy location: Google privacy policy

Cookie: _ga
Cookie type: analytics
Cookie duration: 1 year, 1 month, 4 days
Cookie purpose: Google Analytics sets this cookie to calculate visitor, session and campaign data and track site usage for the site's analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognise unique visitors.
Policy location: Google privacy policy

Cookie: _clsk
Cookie type: analytics
Cookie duration: 1 day
Cookie purpose: Microsoft Clarity sets this cookie to store and consolidate a user's page views into a single session recording.
Policy location: Microsoft privacy policy

Cookie: ttcsid
Cookie type: analytics
Cookie duration: 3 months
Cookie purpose: this cookie is a first-party cookie created and owned by TikTok. It is used to recognise and match events for advertising campaigns. 
Policy location: TikTok privacy policy

Cookie: __Secure-YNID
Cookie type: analytics
Cookie duration: 6 months
Cookie purpose: this cookie is a browser-enforced security measure. It is typically used for session identifiers and authentication tokens.
Policy location: Google privacy policy

Cookie: __Secure-ROLLOUT_TOKEN
Cookie type: analytics
Cookie duration: 6 months
Cookie purpose: this cookie is used by YouTube to manage the rollout of new features and updates, ensuring a consistent user experience during testing phases. 
Policy location: Google privacy policy

Cookie: __Secure-YEC
Cookie type: analytics
Cookie duration: past
Cookie purpose: this cookie is used by Google Services, including YouTube, to detect spam, fraud and abuse, ensuring that advertisers are not incorrectly charged for invalid interactions. 
Policy location: Google privacy policy

Cookie: 3pc_test
Cookie type: analytics
Cookie duration: 1 hour
Cookie purpose: Anonymised sets this cookie to check whether a browser currently permits or blocks third-party cookies.
Policy location: Anonymised privacy policy

Cookie: idw-fe-id
Cookie type: analytics
Cookie duration: 1 year
Cookie purpose: Anonymised sets this cookie to recognise a browser or device session and sort browser behaviour into anonymised groups.
Policy location: Anonymised privacy policy

Cookie: _vwo_consent
Cookie type: analytics
Cookie duration: 1 year 
Cookie purpose: used to remember the users consent choice for VWO tracking. Stores only a numeric consent state. No personal data is collected.
Policy location: VWO privacy policy

Cookie: Audience Lift – Anonymised
Cookie type: analytics
Cookie duration: 90 days
Cookie purpose: this allows tracking, optimisation and amend marketing approach to anonymised audiences. You are able to see what information is collected and used about you by accessing your Anonymised data account. 
Policy location: Anonymised privacy policy

Cookie: loglevel
Cookie type: performance
Cookie duration: 7 days
Cookie purpose: Squarespace sets this cookie to maintain settings and outputs when using the Developer Tools Console on the current session.
Policy location: Squarespace legal and privacy

Cookie: test_cookie
Cookie type: targeting
Cookie duration: 15 minutes
Cookie purpose: doubleclick.net sets this cookie to determine if the user's browser supports cookies.
Policy location: Google privacy policy

Cookie: YSC
Cookie type: targeting
Cookie duration: session
Cookie purpose: YouTube sets this cookie to track the views of embedded videos on YouTube pages.
Policy location: Google privacy policy

Cookie: VISITOR_INFO1_LIVE
Cookie type: targeting
Cookie duration: 6 months
Cookie purpose: YouTube sets this cookie to measure bandwidth, determining whether the user gets the new or old player interface.
Policy location: Google privacy policy

Cookie: VISITOR_PRIVACY_METADATA
Cookie type: targeting
Cookie duration: 6 months
Cookie purpose: YouTube sets this cookie to store the user's cookie consent state for the current domain.
Policy location: Microsoft privacy policy

Cookie: IDE
Cookie type: targeting
Cookie duration: 1 year 24 days
Cookie purpose: Google DoubleClick IDE cookies store information about how the user uses the website to present them with relevant ads according to the user profile.
Policy location: Google privacy policy

Cookie: NID
Cookie type: targeting
Cookie duration: 6 months
Cookie purpose: Google sets the cookie for advertising purposes; to limit the number of times the user sees an ad, to mute unwanted ads and to measure the effectiveness of ads.
Policy location: Google privacy policy

Cookie: _ttp
Cookie type: targeting
Cookie duration: 3 months
Cookie purpose: TikTok set this cookie to track and improve the performance of advertising campaigns, as well as to personalise the user experience.
Policy location: TikTok privacy policy

Cookie: _tt_enable_cookie
Cookie type: targeting
Cookie duration: 3 months
Cookie purpose: TikTok set this cookie to collect data about behaviour and activities on the website and to measure the effectiveness of the advertising.
Policy location: TikTok privacy policy

Cookie: ttcsid_*
Cookie type: targeting
Cookie duration: 3 months
Cookie purpose: TikTok sets this cookie as a session identification cookie to support user tracking and session continuity across a website.
Policy location: TikTok privacy policy

Cookie: sub3
Cookie type: targeting
Cookie duration: 3 months
Cookie purpose: Anonymised sets this cookie to observe user engagement and behaviour signals when browsing the website. This information is used to better inform how we target audiences with ads on other sites such as Facebook and Google.
Policy location: Anonymised privacy policy

Cookie: Nectar
Cookie type: targeting
Cookie duration: never expires 
Cookie purpose: used to manage our partnership with Nectar. 
Policy location: Sainsbury's cookie policy

Cookie: Meta Cookies Data
Cookie type: targeting
Cookie duration: never expires 
Cookie purpose: Meta Data across platforms share information with other Meta Companies. They may use the information they receive from them, and they may use the information shared with them, to help operate, provide, improve, understand, customise, support, and market their Services and offerings, including the Meta Company Products. These Meta companies include but are not limited to Instagram, WhatsApp, TikTok. We use Instagram to keep our supporters/members updated with our current activity. We also use this platform to market our products.
Policy location: Meta Company Products

Cookie: SiteImprove Inc
Cookie type: targeting / analytics 
Cookie duration: up to 1,000 days
Cookie purpose: we are using Siteimprove, a web analytics service provided by Siteimprove, Inc. ('Siteimprove'). The cookies are used to help record the visitor’s use of this website. They are used to collect statistics about site usage such as when the visitor last visited the site. This information is then used to improve the user experience of the website. The cookies contain no personal information and are used only for web analytics.
Policy location: Siteimprove privacy policy

Cookie: Amazon Ads
Cookie type: targeting
Cookie duration: 90 days
Cookie purpose: improve visibility of our brand and products.
Policy location: Amazon cookie notice

Cookie: Pintrest
Cookie type: targeting
Cookie duration: 1 year
Cookie purpose: used to store language preferences or other settings so users don‘t have to set them up every time they visit Pinterest, to make Pinterest better by determining the most popular features, to store which Pins, boards, people or websites users have interacted with so they can be shown related content they might like, to help an advertising service, and to market Pinterest to users via other websites and apps.
Policy location: Pinterest cookie policy

Cookie: Xander Inc
Cookie type: analytics 
Cookie duration: 90 days
Cookie purpose: provides advertising technology that allows websites, apps, smart TVs, audio, and other internet-connected properties to generate revenue by showing advertisements to their users, and allows marketers and other advertisers to show advertisements to individuals online who may be interested in their products or services. 
Policy location: Microsoft privacy policy

Cookie: VDX
Cookie type: analytics 
Cookie duration: 90 days
Cookie purpose: used to increase brand impact, customising TV/video messaging to be more relevant to each consumer or household.
Policy location: VDX privacy policy

Cookie: TVSquared
Cookie type: analytics 
Cookie duration: 90 days
Cookie purpose: this allows conversion tracking, optimisation and remarketing. TV Squared measures TV how people watch it across all platforms, channels, screens and markets.
Policy location: TV Squared terms and conditions

Cookie: Moveable Ink
Cookie type: analytics 
Cookie duration: 90 days
Cookie purpose: personalised emails for our audiences.
Policy location: Moveable Ink privacy policy

Cookie: Quantcast
Cookie type: analytics 
Cookie duration: 13 months
Cookie purpose: used to measure and understand interactions with websites and apps, so that we can provide insights to website and app owners about how their websites and apps are being used.
Policy location: Quantcast privacy policy

Cookie: MediaIQ
Cookie type: analytics 
Cookie duration: 90 days
Cookie purpose: this allows conversion tracking, optimisation and remarketing.
Policy location: Media IQ privacy policy

Cookie: Sabio
Cookie type: analytics 
Cookie duration: 6 months
Cookie purpose: tracking pixel to enable us to run accurate reporting and attribute performance to paid media we run via Sabio. Sabio are a connected TV (CTV) advertising technology and data company. They distribute connected TV advertising, which is a digital marketing method that delivers video advertisements to audiences through internet-connected screens (such as smart TVs) while they stream programmes, films, etc.
Policy location: Sabio privacy policy

Cookie: Readpeak
Cookie type: analytics 
Cookie duration: 90 days
Cookie purpose: tracking pixel to enable us to run accurate reporting and attribute performance to paid media we run via Readpeak. Readpeak are a programmatic native advertising company. They distribute digital advertisements to various relevant media owners (such as magazines, or other relevant websites) using powerful algorithms that buy ad space very quickly based on audience data and contextual signals.
Policy location: Readpeak privacy policy

Cookie: Goodnet
Cookie type: analytics 
Cookie duration: 90 days
Cookie purpose: tracking pixel to enable us to run accurate reporting and attribute performance to paid media we run via Goodnet. Goodnet are a media optimisation company which distributes digital advertisements through filters based on specific environmental, content, compliance, and community metrics, prioritising low-emission or high ESG-standard placement.
Policy location: Goodnet privacy policy

Cookie: Evorra
Cookie type: analytics 
Cookie duration: none. This is not a tracking tag. 1st party data uploaded to Evorra can be deleted by the owner at any time
Cookie purpose: adoption of a data vault and 1st party data approach to support more accurate audience targeting long-term. Evorra is a data management and targeting platform, where advertisers can upload and secure their first party data which is then used to build privacy-compliant audiences to be targeted by paid media.
Policy location: Evorra privacy and data policies

Cookie settings

If you do not want to accept cookies, you can update this via our cookies banner and amend the settings as you wish. Alternatively, you can change your browser settings so that cookies are not accepted. If you do this, please be aware that you may lose some of the functionality of our website and you will not receive a personalised service.

If you are primarily concerned about third-party cookies generated by advertisers, you can visit the trade body representing these advertising platforms for more information: Network Advertising Initative. From its website, you can control third-party online advertising by managing your browser opt-outs.

Please note that these links will take you to other websites. The Woodland Trust will not be responsible for the information and also the setting of cookies on these other websites.

For further information about cookies and how to disable them please visit the Information Commissioner's Office website.

Data privacy by design and default

Data privacy by design and default means we apply appropriate measures to assess risk to our data subjects' individual rights by applying Articles 25(1) and 25(2) of the UK GDPR that outlines our obligations concerning data protection.

We have integrated safeguards and security measures to ensure that your data is kept safe and only processed in a way that you have agreed to. Please see our Privacy Policy for more details.