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Downloadable fundraising resources
From bunting to posters, sponsorship forms and money boxes, we’ve got everything you need to get started.
Spreading the word
Follow our tips or use our ready-made wording to advertise your fundraising activity on social media or with your local press.
Social media posts
Copy and paste these suggested posts onto your social media to help promote your fundraising activity.
I'm fundraising to help the Woodland Trust clean the air we breathe, fight against climate change & provide homes for wildlife. Every tree counts & so does your donation. Donate now: [add your link here]
I'm #fundraising to help @WoodlandTrust clean the air we breathe, fight against #ClimateChange & provide homes for #wildlife. #EveryTreeCounts & so does your donation. Donate now: [add your link here]
I'm fundraising to help the Woodland Trust clean the air we breathe, fight against climate change & provide homes for wildlife. Every tree counts & so does your donation. To donate just click the link in my profile.
#ClimateChange #WoodlandTrust #EveryTreeCounts #Environment #Wildlife #Trees
(Note: As links on Instagram are not clickable on standard posts you will need paste the link to your fundraising page in to your profile.)
Press coverage
So you’ve organised your fundraising event and you know exactly what you want to do. Now you just need to spread the word! Follow our tips to write press releases and get your activities noticed by your local media.
Write a catchy headline
This is what will make your story stand out and will essentially be the reason why your local editor or journalist reads your press release. Make sure it reflects your event in a fun and exciting way.
Make a list of newspapers and magazines
It’s understandable to want to tell the world about your fundraising event. But keep in mind the location of your event and who needs to know about it. You might want to keep it local and only tell your community – in which case, the local parish newsletters, community magazines and your local newspaper are the people you need to tell.
Get in touch with the right people
Most newspaper websites or the print publications themselves will usually include a list of the key people you need to tell about your event. The best way in is to ask to speak to the ‘newsdesk’; they will guide you in the right direction.
Send photographs
Attaching an image to your press release makes it more appealing and brings it to life. You can do this on your mobile phone and it only takes a few minutes! Think about what picture you are sending and make sure it reflects your event. You might want to take a picture of the event organiser or a picture of the group doing the fundraising. Don’t forget to name check them using their full names listed from left to right so the journalist knows who’s who.
Include contact details
This is really important. Journalists are very busy people and if they’re interested in your story, you’ll want to answer any questions they may have before they publish the story. Make sure you include at least two main points of contact and include full name, telephone number and email address so they always have someone to get hold of.
