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Arbor Day Foundation

A unique partnership is seeing hundreds of thousands of trees being planted to provide vital cover for military training.

The Arbor Day Foundation is a US-based not-for-profit conservation and education organisation which looks to inspire people to plant, nurture and celebrate trees.

The Foundation is supported by members, donors, and corporate partners that share the same vision of a healthier and greener world.

One such corporate partner is Enterprise Rent-A-Car, which is planting one million trees throughout the UK, US, Canada, and Germany per year – including hundreds of thousands of trees through us.

Enterprise Rent-A-Car launched its "50 Million Tree Pledge" in 2007, aiming to plant 50 million trees in 50 years across the world, to celebrate the company’s 50th anniversary as a way of saying “thank you” to customers.

Since 2012 it has been planting 100,000 trees a year through us at sites such as Catterick, North Yorkshire, Prince of William of Gloucester Barracks, Lincolnshire, Brackfield Wood, and Northern Ireland.

Planting often takes place on Government-owned military training land, enabling the military to benefit from improved training facilities whilst also benefiting the environment and biodiversity.

The organisation celebrated planting its 10 millionth tree globally at our very own Heartwood Forest.

Louise Neicho, Heartwood Forest site manager for the Woodland Trust, said:

"The fact that Heartwood Forest was selected for the 10 millionth tree in Enterprise’s 50 Million Tree Pledge was tremendously important. As England’s largest new native woodland, Heartwood Forest is playing a vital part in promoting biodiversity and helping species that had been at risk to flourish."

Bridget Long, general manager, London and South East at Enterprise Rent-A-Car, said:

"It is exciting to be planting at a location like Heartwood Forest. To date, we have helped enrich many areas with new trees as well as helped bring back to life areas blighted by forest fire and other damage, especially in North America. This initiative will see an average of more than 2,700 trees planted every day for 50 years. That’s nearly two a minute. This is just one way we can give back to the communities where we operate."

Quick facts

  • More than 100,000 trees a year are being planted by us, thanks to support from Enterprise Rent-A-Car, through the Arbor Day Foundation
  • Many of the trees are planting on Government-owned military land where the trees provide cover for training
  • Planting is part of Enterprise Rent-A-Car’s ambitious aim to plant 50 million trees in 50 years across the world – planting nearly two trees a minute